Wednesday, 6 April 2011

Choosing Fonts - Magazine

Looking at the magazines previous issues and assessing their style I knew i shouldn't use any of the strange 'wacky' fonts that can be found in 'dafont.com'. Instead I needed some that were quite plain and unadorned that just get the message across. Looking through dafont.com I came across the font 'Headline One' which I thought would be perfect for my title. I downloaded that and applied it on my magazine in a size 72pt.
The Magazine name was a more difficult one to find as it has to look the same if not similar to the magazines own style. I couldn't find one that looked exactly the same so I experimented with a few and discovered that 'Cooper Std' fitted the style and was fairly similar to the original font so I decided on that. To fit the box I have already created in accordance to 'Sight and Sound's' style, i out it again at 72pt (The font used makes it larger than my title).
The words 'The international Film Magazine' needed to be in a thin font so i chose 'Consolas' at a size 18pt which I think looked the part. This text I made red in correspondence to Sight and Sounds style
For the text that I am putting beneath my title, I decided to use the same font 'Headline One' to match and keep it simple like the magazine is. I used a 24pt size.
The text in the circle normally found beneath the main articles on sight and sound needed to be in a long slim font that is still easy to read. I couldn't find again an exact match but i thought the font 'Haettenschweiler' fitted the part. The word 'Film' needed to be bigger than the rest of the text so i put that at a size 46pt with the other words 'every new' and 'reviewed' at 18pt.
In the smaller box opposite the name, I needed to have the date, volume and price read. I used the font 'Optima' for the date at a size 18pt and 'Cooper Black' at 14pt for the Volume and price. From looking at Sight and Sound I knew that the month it came out in (April) is shown in a red font so I made sure to do the same. In the same way I knew that the '&' in Sight & Sound magazine needed to be red too with the rest black. I put 'Paranoia' in red and the text beneath in white. 'Every New Film Reviewed' is in white with the circle its in, red.